LOS ANGELES/NEW YORK (CelebrityAccess) – Broadcast Music, Inc. (BMI) has introduced the appointment of two senior executives who will lead main initiatives as the corporate advances its strategic development plan. Tom Kershaw, a know-how chief in Web and Cell communications, together with work on cell software growth, promoting and advertising programs, information science and large-scale information, will be a part of the corporate as Chief Know-how Officer (CTO), and Justin Rohde, who has greater than 20 years expertise in strategic administration and constructing development alternatives for each firms and consulting companies, has joined BMI within the newly created place of Chief Transformation Officer. Kershaw and Rohde will report back to Mike O’Neill, President and Chief Government Officer (CEO) of BMI.
“Tom and Justin have the expertise and management qualities to allow us to reinforce and enhance the worth we offer to our songwriters, composers and publishers,” stated O’Neill. “Working with our group might be instrumental as we feature out the important thing components of our strategic development plan, which is to proceed to develop distributions, advance our know-how and customer support, and search new sources of income for our associates.”
Kershaw beforehand co-founded one of many main open-source software program organizations within the Web group (prebid.org) and has greater than 20 years of expertise working with companies in technology-based markets ranging in dimension and geographic complexity. He joins BMI most lately from Travelport, a pacesetter in journey distribution for air, resort, automobile, and rail, and has additionally held positions at Google and Ericsson. He acquired his undergraduate diploma from New York College and a Grasp’s from the London College of Economics. Kershaw is taking on this function from BMI’s Chief Info Officer, Mike West, who lately introduced retirement.
“Tom’s background and monitor document of driving digital transformation, coupled along with his ardour for innovation and expertise working with large-scale information, place him properly to steer BMI’s important technological development and modernization,” continued O’Neill. “These embrace our efforts to handle the alternatives and challenges of AI and create new avenues for associates and licensing companions to reinforce their BMI expertise by way of know-how.”
Rohde brings intensive expertise in course of enchancment, gross sales effectiveness, product growth and world enterprise administration to BMI. He joined the corporate from Xplor Applied sciences, a personal equity-owned world SaaS and funds conglomerate, the place he served as each chief income officer and chief transformation officer. In that capability, he was accountable for income development, revenue enchancment and strategic initiatives throughout numerous enterprise areas. Earlier expertise consists of main product growth and development methods at Integramed America and administration and technique consulting at Bain & Firm. Rohde acquired his undergraduate diploma, Grasp of Science diploma and MBA from Northwestern College.
“Justin brings a wealth of expertise driving enterprise development by pairing strategic imaginative and prescient with sensible implementation. He’ll assist us improve our processes and applications and lead our efforts to acquire new income sources for our associates. This is absolutely the proper time for our firm so as to add the place of Chief Transformation Officer as we proceed to speed up our plan to maximise royalties and enhance the service we offer to our artistic group,” stated O’Neill.